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WordPress features, customization, themes, and plugins discussed at the Marketing Technology blog

July, 2016

  • 18 July

    How to Launch a WordPress Site that is Optimized for Search

    Launch Optimized WordPress Site for Search

    As WordPress continues to capture enterprise marketshare, we continue to get many more requests from large businesses who have beautiful sites designed by amazing branding and graphic design companies – but lack the optimization needed to impact their organic search …

June, 2016

  • 27 June

    Add CSS Animation To Your WordPress Site with CSS Hero’s Plugin

    CSS Hero Animation Plugin for WordPress

    CSS Hero is a fantastic resource for CSS modifications in WordPress themes for quite some time. Tools like these are making customizations simple to WordPress users who want to customize their designs, but lack the CSS coding experience necessary. CSS …

  • 24 June

    Making the Case for WordPress in Enterprise: Pros and Cons

    High Performing WordPress Hosting

    WordPress.org is growing in the enterprise, used across every major industry nowadays. Unfortunately, major businesses still bypass WordPress because of its reputation as a small business or independent blogging platform. In recent years, dedicated WordPress managed hosting platforms have evolved. …

  • 23 June

    Pantheon: Serious WordPress or Drupal Hosting with New Relic

    Pantheon and New Relic

    We have 47 active plugins on our WordPress installation. That’s a lot of plugins, many of which may slow down the performance of WordPress. We do some comprehensive speed tests before deploying plugins, or we may even use some of …

  • 21 June

    Add Store Location to WordPress with Bullseye

    Store Location Software

    Bullseye Locations is a SaaS provider of store locator and dealer locator software. Their platform provides a feature-rich store locator service, powering locators for more than 4,000 customers. They’ve just released a WordPress plugin that easily integrates their store location …

May, 2016

  • 27 May

    How to Speed Up Your WordPress Site

    How to Speed Up WordPress

    We’ve written, to a great extent, the impact of speed on your users’ behavior. And, of course, if there’s an impact on user behavior, there’s an impact on search engine optimization. Most people don’t realize the number of factors involved …

  • 3 May

    Website Features Checklist: The Ultimate Must-Haves for Your Site

    50 Website Features Checklist

    Wow. I love it when someone designs a checklist on an infographic that’s both simple and informative. 99MediaLab.com designed this one to develop a list of features they believe should be included in every small business website. I’m honestly not …

April, 2016

  • 29 April

    Integrate Shopify Seamlessly With Your WordPress Site

    WordPress Shopify

    We’ve been setting up quite a few Woocommerce sites for clients… and it hasn’t been easy. The Woocommerce interface is a bit clunky and additional features are mostly available through a plethora of plugins that require paid subscriptions… and more …

  • 17 April

    How To Select a CMS that is Optimized for Search

    Content Management System and Search Engine Optimization

    Today I met with a client who has been struggling with their search engine rankings. As I reviewed their Content Management System (CMS), I looked for some basic best practices that I could not find. Before I provide a checklist …

  • 5 April

    Why Should Your Company Pay for Managed DNS?

    Domain Name Service - DNS

    While you manage the registration of a domain at a domain registrar, it’s not a great idea to actually manage where and how your domain resolves with the domain registrar. DNS management (setting up A and CNAME records for your …

March, 2016

  • 17 March

    Scribble Live: Document, Plan and Execute Your Content Strategy

    ScribbleLive Plan

    ScribbleLive announced the launch of ScribbleLive Plan, a content strategy and planning product which enhances marketers’ capabilities from strategy to execution.The launch of ScribbleLive Plan is an extension of their current product suite and is Saas software as a fully …

  • 16 March

    We Are Now Available in Apple News!

    Apple News

    Well, the mobile formats continue to roll out – with Google launching AMP, Facebook opening Instant Article, and Apple opening Apple News! We’ve completed our AMP integration on the site, submitted to Facebook for permission on Instant Article, and we’re …