Mobile And Tablet Marketing
Martech Zone articles tagged Mobile and Tablet Marketing:
- Mobile and Tablet Marketing
UX Design and SEO: How these Two Website Elements can Work together to your Advantage
Over time, the expectations for websites have evolved. These expectations set the standards for how to craft the user experience that a site has to offer. With search engines’ desire to provide the most relevant and most satisfactory results to searches, some ranking factors are taken into consideration. One of the most important nowadays is user experience (and various site…
- Content Marketing
RØDE Releases Quite the Podcast Production Studio!
I’m not going to share in this post how much money and time I’ve spent buying, evaluating, and testing equipment for my podcasts. From a full mixer and studio to a compact studio that I can carry in a backpack, down to USB microphones I can record via laptop or iPhone… I’ve tried them all. The problem to date has…
- Marketing Infographics
Click-to-Call Has Become Critical to Local Search Advertising Success
Click-to-call allows potential customers to phone your business in one click from search engine results. Customers still love to call businesses and click-to-call makes it easier than ever for them to do that. Global click-to-call revenue was $7.41 billion in 2016 and this is expected to rise to $13.7 billion by 2020 In fact, 61% of mobile users say click-to-call…
- Mobile and Tablet Marketing
How To Create A Marketing Strategy To Maximize Your Mobile App Adoption?
Are you looking into releasing the greatest app of all time to the world? Okay, we believe you, but first look into these tips on how you can position it so that it can get successful. A cool app isn’t the only thing that gets you success, but also a good marketing strategy and good reviews. Keep on reading to…
- Analytics & Testing
Getting Personal in a Crowded World
In today’s competitive retail space, personalized offers differentiate brands in the fight to capture consumers’ attention. Companies across the industry are striving to deliver a memorable, personal customer experience to build loyalty and ultimately improve sales — but it’s easier said than done. Creating this kind of experience requires the tools to learn about your customers, build relationships and know…
- Ecommerce and Retail
Mobile Experience and Its Impact on Trends
Smartphone ownership isn’t just on the rise, for many individuals it’s their entire means of connecting to the Internet. That connectivity is an opportunity for e-commerce sites and retail outlets, but only if your visitor’s mobile experience is superior to your competitors. Around the world, more and more people are making the jump to smartphone ownership. Learn how this move…