Commercial
Martech Zone articles tagged commercial:
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Content Marketing
This Fat Guy Loves Coca-Cola Marketing
I’m beyond fat… in fact, I need to lose the weight of an average man to get back to just being fat. I’d love to blame it on my thyroid, my genetics, my work, my stress level… something. The fact is, though, that it’s pretty straightforward. When I eat right and exercise, I lose weight. When I don’t exercise or…
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Mobile and Tablet Marketing
The Tallest iPhone Yet (Parody)
It’s time for some fun! I genuinely enjoy a good spoof and love it when it’s targeted towards a company like Apple (of which I’m a total fanboy). Brand perfection brings the opportunity for ridicule, especially when it seems that Apple repeats the formula year after year… with groundbreaking features and the most powerful iPhone yet, announced over iconic background…
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Event Marketing
Dropping the Super Bowl for Digital Media
More and more businesses are embracing technology when it comes to their marketing strategies. When Pepsi pulled out of the Super Bowl, traditional journalists called it a gamble. Not advertising in the Super Bowl is a gamble? Really? A Super Bowl advertisement costs $3 million dollars per 30 seconds. Pepsi planned two 30 secoond ads and a 60 second ad……
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Content Marketing
The Break Up
What if we dated people like we marketed to them? It might go something like this… Hat tip to Mack at The Viral Garden blog.