Branding Strategy
Martech Zone articles tagged branding strategy:
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Content Marketing
Newsflash: Strategy is Still Important
Lately I’ve been overhearing a lot of conversations about marketing that sound more like FIRE! than Ready. Aim. Fire! I know budgets are tight and some marketers are feeling a bit desperate. But please, do yourself a favor and remember the strategy behind the tactics with which you so enthusiastically charge forward. If you haven’t for a while, I highly…