Improving Magento Performance and Your Business Results

Improving Magento Performance and Your Business Results

Magento is recognized as a top e-commerce platform, powering up to one-third of all online retail websites. Its massive user base and developer network create an ecosystem where, without much technical expertise, almost anyone can get an e-commerce site up and running quickly. However, there’s a downside: Magento can be heavy and slow if not properly optimized. This can be a real turn-off for today’s …

What is Proximity Marketing?

What is Proximity Marketing

Proximity marketing is any system that utilizes location technologies to directly communicate with customers via their portable devices. Uses of proximity marketing include distribution of media at concerts, information, gaming and social applications, retail check-ins, payment gateways, and local advertising. Proximity marketing isn’t one single technology, it can actually be implemented utilizing a number of different methods. And it’s not limited to smartphone usage. Modern …

Why Magento Continues to Lead the Ecommerce CMS Industry

Why Magento Leads the Eccomerce CMS Industry

Ecommerce sites used to be quite an investment and required in investment that only enterprise corporations could afford. As more and more consumers purchase online, retailers continue to see declines in store visits – so it’s become imperative that they build their ecommerce presence and try to take back market share. While there are some great platforms out there that combine hosting, ease-of-use, service and …

It’s Time to Plan Your Valentine’s Day Campaigns!

valentines-day-marketing

Love is in the air, can you feel it? Ok, maybe we’re a little early but it will be in the air next month as Valentine’s Day approaches. Valentine’s Day is Saturday, February 14 this year – providing you plenty of time to ramp up your email marketing and social campaigns. Valentine’s Day is a huge deal for most email marketers and is simply a …