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Jayson DeMers

Jayson is the founder & CEO of AudienceBloom, a Seattle-based SEO & social media marketing agency. He enjoys contributing industry insight and expertise for the benefit of marketers, business owners, and webmasters everywhere. You can contact him on Twitter, LinkedIn, or Google+.

July, 2013

  • 18 July

    5 Great SEO Tactics That Struggling Musicians Can Use


    So you’re a musician who’s looking to make a statement online and you’re thinking about making search engine optimization (SEO) techniques work for you? If that’s the case, then be advised that, while there is no magic bullet in search engine optimization, it’s also not hard  to improve your search …

  • 9 July

    6 Signs It’s Time to Ditch Your Analytics Software

    Analytics Software

    A well-crafted business intelligence (BI) software solution is crucial for any organization that wants to determine the ROI of their online endeavors. Whether it’s project tracking, an email marketing campaign, or forecasting, a company cannot thrive without tracking areas of growth and opportunity through reporting. Analytics software will only cost …

June, 2013

  • 23 June

    How to do Effective Local SEO on a Budget

    Yext directories

    Over time, SEO has become tougher and more rigorous, but should that necessarily mean more expensive? Not all companies that need SEO services are Internet-based or IT-related. In fact, the majority are small, local businesses that serve a specific geographic area. These folks need local SEO rather than traditional, national …

  • 11 June

    5 Ways to Make Your Customers Feel Loved

    customer service love

    Customer service best practices require a lot more than a smile, although that’s certainly a good start. Happy customers lead to repeat business, increased positive reviews (which boosts local SEO), and increased social signals with positive sentiment (which boots overall organic search visibility), and no company can exist without their …

  • 5 June

    How to Maximize Audience Engagement and Acquire Feedback

    social media

    Creating a buzz around a business and getting your target audience interested in your products or services is the first step to building a loyal community. In the short-term, this can lead to increased traffic and sales. In the long-term, this can establish a legion of brand ambassadors who function …

May, 2013

  • 24 May

    Penguin 2.0: Four Facts You Should Know

    Penguin 2.0

    It’s happened. With one blog post, the rollout of an algorithm, and a couple hours of processing, Penguin 2.0 has been unleashed. The Internet will never be the same. Matt Cutts published a brief post on the topic on May 22, 2013. Here are four key points that you should know …

  • 14 May

    5 Benefits of Adding an Infographic to Your Site

    history of infographics

    People are driven by images and videos, and it’s about time infographics got the respect they deserved. They’re more than just a pretty image; they have what it takes to go viral as well as improve brand awareness, social signals, and media buzz. Infographics pack a lot of punch into …

April, 2013

  • 22 April

    5 Insights Social Data Can Reveal for Your Business

    social media insights

    With social media sites such as Twitter and Facebook on the meteoric rise, companies are beginning to incorporate data collected from these social sites and their users into many aspects of their business from marketing to internal Human Resources issues – and with good reason. The sheer volume of social …

  • 9 April

    Five Ways Responsive Design is Changing SEO

    Responsive Design & SEO

    Responsive design is obviously a big deal; such a big deal that Mashable has hailed 2013 as “the year of responsive design.” Most web professionals understand this — responsive design is changing the way that the Internet looks, feels, and works. There’s something less obvious going on, though. Responsive design also changes …

March, 2013

  • 28 March

    How to Integrate Your Content Strategy & Social Media Campaigns


    The Age of Content Strategy It’s the age of “content strategy” and “content marketing.” Wherever you turn, more and more often, that’s something you’ll hear. In truth, content has been a core part of online marketing ever since the earliest days of search engine optimization. With recent Google algorithm updates, …

  • 5 March

    Behind the Facebook Like Button

    Facebook Like Button

    The Facebook Like button is one of the most pervasive elements the Web has ever seen. With the popularity of Facebook and golden age of social media marketing upon us, webmasters are scrambling for a piece of the social traffic pie. Here’s a look at the staggering usage statistics of …

February, 2013

  • 14 February

    On-Page SEO Best Practices in 2013: 7 Rules of the Game

    on-page seo

    By now, I’m sure you’ve heard enough about on-page optimization to last a lifetime. I don’t want to repeat the same mantras you’ve been hearing since last year. Yes, on-page SEO has become more important (I can hardly remember a time when it wasn’t), and yes, on-page SEO can make …