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Instagram Versus Facebook for Ecommerce

Why Ecommerce Brands Should Invest More Into Instagram

These days, you can’t build an ecommerce brand without an effective social media marketing strategy. Almost all marketers (93%) turn to Facebook as their primary social network. As Facebook continues to get saturated with marketers, the company is forced to decrease organic reach. For brands, Facebook is a pay to …

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Recent Posts

Calls to Action – More Than Just Buttons On Your Web Page

Contextual Call to Action

You’ve heard the mantras, slogans, and mottos of inbound marketers everywhere: “ Content is king! ” In the age of consumer-driven, mobile-friendly, content-centric digital marketing, content is almost everything. Almost as popular as Hubspot’s Inbound Marketing philosophy is another of their champion causes: the call-to-action or CTA. But in your …

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How We Repurpose Content Successfully

How to Repurpose Content

I was invited into a discussion on a couple weeks ago that was an excellent conversation on repurposing content. We see a lot of companies continue to struggle with generating content – and repurposing content isn’t just a lazy way to reshare content, it’s a fantastic way to optimize …

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