Marketing InfographicsSocial Media & Influencer Marketing

Reasons Why People Unfollow Brands On Twitter

This may be one of the funniest infographics that DK New Media has done to date. We do a ton of infographics for our clients, but when I read the article at eConsultancy on why folks unfollow on Twitter, I immediately thought it could make for a very entertaining infographic. Our infographic designer delivered beyond our wildest dreams.

Are you too noisy on Twitter? Are you pushing too many sales? Are you shamelessly spamming people? Or are you just plain boring? If I could wrap one word around all of these reasons, it’s value. If you’re not adding value to your audience, they’re not going to stay with you.

Without further ado, here are the top reasons why people unfollow you on Twitter.

unfollow twitter infographic

Special thanks to eConsultancy for giving us permission to use their data to write the post!

Douglas Karr

Douglas Karr is CMO of OpenINSIGHTS and the founder of the Martech Zone. Douglas has helped dozens of successful MarTech startups, has assisted in the due diligence of over $5 bil in Martech acquisitions and investments, and continues to assist companies in implementing and automating their sales and marketing strategies. Douglas is an internationally recognized digital transformation and MarTech expert and speaker. Douglas is also a published author of a Dummie's guide and a business leadership book.

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