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ToutApp: Sales Tracking, Templates and Analytics

For the large sales organization, outbound sales representatives have the unenviable position of having to communicate with piles of leads sometimes to connect with those one or two prospects that will convert. New marketing automation systems such as our sponsor Right On Interactive manage lead scoring and nurturing communications for the masses, but the sales staff still needs to produce their own emails 1:1 to connect personally with their leads.

Tout is a sales acceleration platform that helps your sales team write emails faster, track engagement and close more deals. Tout works with your existing tools including Gmail, Outlook, and Salesforce.

ToutApp Features

  • Live Feed – Not only can you track views, clicks and replies, you can take action directly from your Live Feed. In one-click, make a call, shoot off an email or view CRM data all in one place.
  • Email Tracking – Get real-time visibility on what’s happening with your emails. Know when someone views, clicks or replies to an email.
  • Website Tracking – Get insight into what your prospects are interested in. Once a prospect clicks on a link in your email, you’ll know exactly when they visit your website, a pricing page or Help Center thereafter.
  • Attachment Tracking – With Attachment Tracking, you’ll never be left in the dark. See if a prospect opened your attachment, and which pages they viewed.
  • Use Tout Inside Your Email Client – You can use Tout from our web-based application, our mobile application, from your CRM or even from inside of Email Clients Gmail and Outlook.
  • Integrates with Salesforce and other CRMs – Tout integrates directly into Salesforce, Highrise, CapsuleCRM and Batchbook, synchronizes your contacts and automatically keeps your activity up to date.

Douglas Karr

Douglas Karr is CMO of OpenINSIGHTS and the founder of the Martech Zone. Douglas has helped dozens of successful MarTech startups, has assisted in the due diligence of over $5 bil in Martech acquisitions and investments, and continues to assist companies in implementing and automating their sales and marketing strategies. Douglas is an internationally recognized digital transformation and MarTech expert and speaker. Douglas is also a published author of a Dummie's guide and a business leadership book.

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