Technology and Marketing Advice from New Media Marketing Experts
What if you wanted to go direct to the source – the author of a book, the blogger who wrote the article, or the speaker that you just saw? LiveNinja has launched a video chat marketplace where you pay for access to the Ninja of your choice. Ninjas sign up and set their rates and provide a full profile. If you’d like to speak with them, you set up an appointment and pay for the meeting. Once complete, you can rate the Ninja on the advice they provided. LiveNinja Benefits … Continue reading
As we begin to look back at the last year, I believe it’s important to get a clear picture of what marketing strategies are growing… both in popularity and results. It’s also important to recognize the strategies that had marketers running in circles and not really producing the results they were looking for or needed. Marketing Strategy Losers of 2012 Backlinking – One of our more controversial and popular posts in 2012 was announcing that SEO is dead. While many SEO consultants simply freaked out after reading the title, the … Continue reading
Erik is back with his latest (4th) installment of his video infographic on social media. If you pay close attention, each version of the video does an incredible job at showing the change that this new media has sweeped the world with. Even the parodies are fantastic. Compare to last year’s Social Media Revolution video and you’ll find a lot more statistics associated with real, monetary interactions between brands and consumers. Erik Qualman is an American author of Socialnomics, Digital Leader and Crisis. He is also an international keynote speaker … Continue reading
Video technology is skyrocketing… from retina displays, to big screens, to 3D, AppleTV, Google TV… people are sharing and consuming greater volumes of video than ever in history. Added to the complexity is the second screen – interacting with a tablet or mobile device while you’re watching television. This is the advent of SocialTV. While traditional television viewership declines, SocialTV is showing a lot of promise. SocialTV is increasing viewership, helping promotion and even driving direct sales. The possibilities are endless with SocialTV and the applications continue to launch at … Continue reading
We’ve posted the series of social media revolution videos based off of Erik Qualman’s Socialnomics. They’re insightful and full of staggering statistics on how social media is changing the way we live, work and communicate with one another. This parody is too funny not to share, though. People say that when you touch on the truth… that’s when things get really funny. I think this video is just that! Social Media Revolution – The Parody
A couple years ago, we actually had a meeting with some of the board at Cisco via Telepresence and it was nothing short of amazing. Speaking to someone full-size and face-to-face has incredible value. The folks at Cisco agree and have put out this infographic on the power of in-person meetings. The demands of a distributed globalized marketplace have altered the way organizations communicate with colleagues, supplier/partners, and customers who may be separated by long distances. A global survey conducted by The Economist Intelligence Unit, sponsored by Cisco, assessed 862 … Continue reading
