Tag Archives: tablet add-to-cart rates

Infographic: Holiday Ecommerce: Mobile, Tablet and Desktop

Posted on by Adam Small
232
Mobile Tablet and Desktop Conversion Rates

This is a very interesting look at expenditures and conversions this holiday season from the the folks at Monetate. Althought it provides us with clear evidence of an increase in Mobile and Tablet usage for purchases from Black Friday and Cyber Monday, it provides a bit more insight into the different behaviors of people utilizing tablets, mobile and desktops. In my opinion, it appears that folks with tablets are already pretty comfortable shopping from them but mobile users may be a bit more hesitant. Perhaps it’s because their intent is … Continue reading →

WordPress: Track Site Searches with Google Analytics

Posted on by Douglas Karr
120

Google Analytics has added a nice feature, the ability to track internal searches on your site. If you’re running a WordPress blog, there’s quite a simple way to set this up: Select your site in Google Analytics and click Edit. On the top right of the profile, you’ll need to click Edit. Scroll down the page and you’ll find Site Search. Select “Do”, then for the query parameter select “s”. If you’d like to see each query parameter independently, you can select Yes to that option as well. My understanding … Continue reading →