Tag Archives: stumbleupon

Social Buzz Club: Share and Be Shared

Posted on by Douglas Karr
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social-buzz-club

One of the great aspects of attending a conference like Social Media Marketing World is that you leave the comfort of your network and enter so many others. Regardless of the size of your network, you’re often limited to the news and information shared within. Going to an international conference like this opens you up to so many new networks. We met a ton of folks in San Diego and we’re going to continue to write about the people and the technologies that we discovered. One such technology is Social … Continue reading →

Infographic: The StumbleUpon Lifecyle

Posted on by Douglas Karr
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Stumbleupon Lifecycle

We love StumbleUpon here on the Marketing Technology Blog. In fact, it’s often our number one referral source. It’s also been the number one referral source of traffic on the web! StumbleUpon walks through some other advantages of its service here in this infographic – including the fact that the time that your link continues to refer visits is much longer than sites like Facebook or Twitter. Facebook and Twitter are an ongoing stream… links come and go. Since StumbleUpon is not based on time but on popularity, a well … Continue reading →

53% Shifting Budget from Print to Search and Social

Posted on by Douglas Karr
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econsultancy

This morning, I’m reading eConsultancy’s State of Search Marketing Report for 2011. The State of Search Marketing Report 2011, produced by Econsultancy in association with SEMPO, looks in-depth at how companies are using paid search, search engine optimization (natural search) and social media marketing. The report, which also contains a marketplace valuation, follows a survey of over 900 respondents from both companies (client-side advertisers) and agencies, and is based on data from 66 different countries collected in February and March 2011. The findings cover spending, current challenges, use of specific … Continue reading →

Am I The Only One That Still Loves Creative Marketing?

Posted on by Douglas Karr
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I was driving on the West Side of town, looked over at a billboard, and there was a billboard for tools. Instead of the billboard being a typical ad, the advertisement went all the way to the ground. An arm ran up the post and the actual tool was in the billboard area. It looked as though the arm was coming right out of the ground. If I was in need of a hammer, I’d probably remember the brand and perhaps, would have bought it. On the Internet, I appreciate … Continue reading →

Recognize the Impact of Design

Posted on by Douglas Karr
138

Ann Edwards of Point Brake design in Indianapolis did a fantastic Ignite speech at Ignite Indiana on the Impact of Design. Ann sites several examples, including: The redesign of a thermostat that increased sales by 971% and reduced manufacturing costs by 45%! The rebranding and logo change of National Savings and Investments, resulting in a $44 million increase in sales in 8 weeks. An application firm that utilizes User Experience best practices to reduce development costs by 50%. Your logo, your branding, your site design can have an incredible impact … Continue reading →