On the show, we will be talking about when to take a customer service issue offline, thinking before you post & why messaging should be strategic, and integrating PR and social media initiatives. Darren Capik is the founder and President of Watch It Now Entertainment. His business philosophy and his personal philosophy are closely aligned with the ideology that by pursuing a solid goal of bettering yourself through quality fitness and nutrition you can live a longer and more fulfilling … Continue reading
Tag Archives: social media
Infographic: Small Business Social Cheat Sheet
I love my peeps over at Column Five, but I think they may have tipped a few many watching reruns of Diggnation. Digg? Really? By any stretch of the imagination, Digg‘s grave has been Dugg and StumbleUpon is the one planting flowers. Too soon? Sorry folks… when the audience leaves, the social app dies. It’s social media evolution. But wait… really… we missed LinkedIn, too? Google Business? Are you kidding me? Perhaps it was something a little stronger than beer. … Continue reading
4 Tips For Better “Socializing”
If you’re reading Marketing Tech Blog, chances are someone has clued you in already to the fact that it’s going to be more important than ever to get your business social this year. A recent survey we conducted for GrowBiz Media revealed that 40% of small to midsized business decision-makers plan to use social media in 2012. I recently heard a guest on Business Insanity Radio Talk Show suggest that each sales person be given their own company social accounts … Continue reading
Viralheat: Social Media Monitoring for SMBs
We’ve been on the lookout for a social media monitoring service for quite some time. A social media monitoring system allows you to set up brands and keywords and monitor various social media sites for mentions, sentiment and activity around those mentions. For companies, a social media monitoring strategy can be very lucrative for managing customer service issues, monitoring how people feel about your brand, and observing how well your social strategies are performing. At issue is the incredible cost … Continue reading
Video: The World of Social Media 2011
In 2011, Facebook passed Google as the #1 most visited site on the internet with 11% of the world’s population and the average user having 130 friends spending 700 minutes a month on the network. Every 60 seconds 510,000 comments are posted, 293,000 status updates and 136,000 uploaded photos. The numbers are simply mind-boggling and continue to increase. Overseas where folks don’t have electricity or broadband, they use cars to charge their smartphones and connect via mobile phone. The world … Continue reading
Starr Hall on MTB Radio
We are happy to announce that we will be having Starr Hall on the Marketing Tech Blog Radio Show this Friday, December 2, at 3 p.m. EST. On our show, we will talk about why most businesses are failing with social media and how to fix it, social media policies and procedures for small business and large corporations, and the top 5 ways to get publicity utilizing social networks. Starr is an international publicist and an “authority in social media … Continue reading
3 Things Run-DMC Taught Me About Social Media
Call me a product of a liberal arts education, but I firmly believe one’s worldview should be informed by as many sources and experiences as possible. Reading the latest book by an expert in your field is great. Consuming as many blog posts and news articles as you can about your industry is helpful. Attending conferences and sitting in on presentations to advance your career is advisable. But it’s also important to look outside the usual orbit to help form your perspectives. … Continue reading





