Social Marketing Analytics

Martech Zone articles tagged social marketing analytics:

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    Source Metrics: Social Marketing Optimization and Analytics

    Source Metrics has announced its Social Media Inbox. This new feature is unlike other tools as it offers actionable detailed information as it happens rather than high-level business intelligence in weekly or monthly reports, and allows marketers to distill 1000s of daily mentions down to about 20 of the most important actionable mentions according to following. The Social Media Inbox…

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