Video technology is skyrocketing… from retina displays, to big screens, to 3D, AppleTV, Google TV… people are sharing and consuming greater volumes of video than ever in history. Added to the complexity is the second screen – interacting with a tablet or mobile device while you’re watching television. This is the advent of SocialTV. While traditional television viewership declines, SocialTV is showing a lot of promise. SocialTV is increasing viewership, helping promotion and even driving direct sales. The possibilities are endless with SocialTV and the applications continue to launch at … Continue reading
There’s really been a convergence happening in the online marketing industry for quite some time now, but it’s surely getting more critical of recent. Web sites need to be designed well… but ultimately must be found to generate content. That means that web site design and search engine optimization need to packaged together for a site to succeed. Social media, especially Twitter, are beginning to steal market share and attention from older social bookmarking sites like Digg, Delicious and StumbleUpon. Since I’ve been preaching this for some time, it’s only … Continue reading
This could be googlecide… or blogocide, we’ll see. I wrote yesterday that I should not have utilized my name as my domain name. Anyways, you’ll notice starting today that I’ve officially changed the site’s domain from douglaskarr.com to marketingtechblog.com. I’ll be forwarding the URL for the next 6 months until traffic to douglaskarr.com trickles off, then I’ll retire it altogether. I’ll let you know how tough a transition this is. Hopefully all goes well! Note: This won’t have any impact if you’re subscribed via email or by RSS.
For those of you that have been long-time readers, you’ll notice that I removed the MyBlogLog and BlogCatalog sidebar widgets. I struggled with removing them for quite some time. I enjoyed seeing the faces of folks that visited my blog often – it made the readers seem like real people rather than stats on Google Analytics. I did a full analysis of each source and how they drove traffic to my site as well as how my visitors interacted on the site. Perhaps the thing I disliked the most about … Continue reading