Shel Israel
Martech Zone articles tagged Shel Israel:
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Content Marketing
Believable Branding
We had an incredible conversation yesterday with Shel Israel where he announced his new book he’s writing with Robert Scoble (watch for an announcement on Forbes next week). I think the topic is fairly relevant to this infographic from MDG Advertising. Shel discussed how marketers look to social media as an opportunity to sell… when the goals of social media…
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Search Marketing
Fastest Growing Blog on the Planet?
Over a year ago (2005) I decided that I needed to set some technology goals for myself. Inspired by folks like Seth Godin, Malcolm Gladwell, Robert Scoble and Shel Israel, I dove into blogging, social networking, search engine optimization, and analytics as well as all the underlying technologies that drove them. It’s not been rocket science, but it has been…
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Content Marketing
Getting Your Blog to the A-List
Now that I have you here don’t be mad and leave. Listen to what I tell you. There’s a flame going across the blogosphere right now on Nicholas Carr’s Blog posting, The Great Unread. Shel Israel is in on the argument, as are a ton of other bloggers. You should read Mr. Carr’s full post before reading what I say.…
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Marketing Books
Indianapolis Marketing & Business Book Club
Today at lunch I met with quite a few colleagues to discuss Naked Conversations. We had a fantastic group of individuals representing many industries: legal, public relations, television, telecom, internet, email marketing, sports, entertainment, information technology, marketing, and publishing! Not bad for a first showing! Most of us had fully read Naked Conversations, some were part way through it, and…