Inbound Marketing for Small Business

UpCity

Technology continues to offer incredible opportunities to the small business. As computing power and platforms continue to progress, costs continue to drop across the board. A few years ago, search and social platform tools were thousands of dollars per month and only available to companies who could afford the investment. Tomorrow I’ll be speaking to a group of small business professionals about tools to help them and UpCity is one of the tools at the top of my list. UpCity is powered by their Pathway™ platform. Pathway™ assesses the online … Continue reading

Trackur: Simple, Powerful Reputation Monitoring

trackur-monitoring

In today’s world, no company that has a serious online presence can afford to ignore monitoring the web for reputation. In the age of cut throat competition and fleeting customer loyalty, only companies that actively monitor the social media and other active web channels to understand what customers think of them, and respond appropriately, stand a chance of enhancing customer loyalty, and by extension revenue. Trackur offers a solution that makes your online reputation monitoring simple and affordable. To use Trackur, simply input the required search term, which could be … Continue reading