Prweb

Martech Zone articles tagged prweb:

  • Content Marketingsearch distribution

    Smart Ways to Combine Content Marketing with SEO

    The folks at Blogmost.com developed this infographic and named it Little Known Ways to Build High Quality Backlinks in 2014. I’m not sure I like that title… I don’t think companies should focus on building links anymore. Our local search experts at Site Strategics like to say that new strategies require earning links rather than actively building them. More importantly,…

  • Social Media & Influencer MarketingSmall Business Content Marketing Media Matrix

    The Small Business Content Marketing Media Matrix

    Content marketing strategies continue to change, especially with advancements in mobile technologies, and access to high bandwidth is becoming commonplace. Marketers need to be more resourceful in their approach to generating content. One thing we do is often work back in complexity… we design an animation and use the content for a webinar, we use that content for a presentation…

  • Marketing & Sales Videoscomputer tired

    What’s the ROI on Headaches?

    Software companies and software as a service companies think they’re selling technology. Selling technology is easy… it has dimensions, takes up space, has definable features, limits, capabilities… and costs. The problem is that most people aren’t buying technology. Give a great sales organization enough time and they can manipulate any request for proposal into a winning and profitable strategy for…

  • Mobile and Tablet Marketing

    Avoid getting taken Hostage by your Developers

    This weekend I started up a conversation with a local artist who has been assisting her boss with the management of a couple of web applications her boss owns. The conversation took a turn and some venting went on about paying weekly development fees without seeing any progress with the developer they’ve been working with. Now the developer wants to…

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