In today’s social-centric world, what customers say about the brand generate far more traction than any advertisement or paid content can deliver. It’s no wonder marketers strain their ears to try and understand what the customer is saying about the brand over the social sphere. Lithium‘s real-time social media monitoring solutions allow the marketer to listen, measure and track the voice of the customer. Lithium Customer Intelligence Center gives you the tools to analyze social activity and create deeper customer engagement across Lithium Communities, Facebook, Twitter, and millions of sites … Continue reading →