The Importance of Fresh Content for SEO

Frequency

I’ve told people for a long time that the old adage for marketing applies to content, too. Recency, frequency and value of the content are key. This is why blogging is so key to a content marketing strategy… it allows you to write often. The chart below is from one of our clients. We optimized their site and, combined with some off-site promotion, they jumped up in some highly competitive rankings. However, after several months getting new content on a … Continue reading

GoCollege gets the $1,000 Giveaway Half Way There!

GoCollege has joined the $1,000 giveaway. The timeliness of this contribution and this site is fantastic. My son is in his first semester at IUPUI and I’ve already found some great information on GoCollege! GoCollege – get ready for admissions, find financial aid, become a better student, and survive college. The $1,000 Giveaway only needs 5 more contributors and we’ll be off and running! The Marketing Technology Blog – in for $100 + costs. Recursive Function and Formspring are in … Continue reading