HTML5 holds a lot of promise for making content available on any web-enabled device… if folks would update their browsers to the latest versions. The question is whether or not it’s time for your organization to begin redeveloping your sites in HTML5 and how long it will take to recoup the investment to do so. Uberflip has put together some relevant stats on HMTL5 to assist marketers in making that decision. Key takeaways: HTML5 gives marketers the ability to deliver content on multiple platforms (desktop, tablet, smartphone) at a much … Continue reading
Tag Archives: html 5
237 Practical Case Studies in a Single Book
This book is a daring challenge to the business community. Gone are the top-down, command and control messages that held sway through the 20th Century. In are a raft of new techniques that start with listening, responding and action that set the scene for a continuing and evolving dialog about brands, experience, business and community. The following 237 participants took time to write meaningful content for the Age of Conversations 2, to provide a diverse and unique collection of stories in a single book. I’d really like to single out … Continue reading →
How’s this for Collaboration? 275 Authors!
In mid-January, Gavin Heaton and Drew McLellan announced they were ready to take on the sequel to the incredibly successful Age of Conversation. I approached Drew very late in the process on Age of Conversation and, unfortunately, I could not get content to him in time. Drew and Gavin are back again, and this time I’m not going to miss it! This is quite an undertaking – coordinating a collaborative book with 275 authors – but I have no doubt that it will be a fantastic book with a multitude … Continue reading →
