Tag Archives: heatmapping

Eyequant: Heatmapping on the Fly

Posted on by Douglas Karr
174
eyequant-perception

EyeQuant is a predictive eye-tracking model that specifically looks at what users see on a page within the first 3-5 seconds. The idea is simple: within 5 seconds a user should be able to see who you are, what your value proposition is, and what to do next. EyeQuant allows for optimizing the design of a page to ensure this is the case. Here are the free results of our EyeQuant demo… I’m quite happy with where the attention is being placed on our home page! What separates EyeQuant from … Continue reading →

What’s a Yooba?

Posted on by Douglas Karr
162

Just got a note from a communicator (great title) at Yooba.com, a web-based service that’s preparing to launch this Spring. The video is a little cryptic but the content on the site is compelling: Yooba is a web based B2B service for marketing professionals. Our aim is to make it possible for you to focus on creativity and achievements. Yooba gives you an all-inclusive platform for your digital marketing experience. We provide hosting and database solutions, ready-to-use applications for producing content, and presents the tools for evaluation. The build-in logic … Continue reading →