Fastcompany

Martech Zone articles tagged fastcompany:

  • Content Marketing
    Headlines

    Why Only 20% of Readers are Clicking Through on Your Article Title

    Headlines, post titles, titles, headings… whatever you want to call them, they’re the most important factor in every piece of content you deliver. How important? According to this Quicksprout infographic, while 80% of people read a headline, only 20% of the audience actually clicks. Title tags are critical to search engine optimization and headlines are essential to getting your content…

  • Social Media & Influencer MarketingRules of Social Media

    36 Rules of Social Media

    If you’ve read this blog for some time, you know that I despise rules. Social media is still very young, so applying rules at this point still seems premature. The folks at FastCompany are putting together quite a collection of snippets of advice and calling them the Rules of Social Media. Source: FastCompany This infographic is a collection of the…

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