We’re huge advocates of repurposing content… webinars to blog posts, blog posts to whitepapers, whitepapers to infographics, infographics to presentations, presentations to ebooks… the more you can make content work for you, the better the investment you can make on it and the better quality content you’ll publish. E-Reading was a topic of conversation on our radio show with Jim Kukral and its explosion has been largely ignored by marketers. Although we don’t know the stats, we do know that people are reading across all their mobile devices and tablets… … Continue reading →