Tag Archives: calls to action

Infographic: Do’s and Don’ts of a Successful Call to Action

Posted on by Douglas Karr
169
Call to Action Best Practices

The folks at Litmus have put together this inforgraphic on the Do’s and Don’ts for a Successful Call To Action (CTA). It’s not just applicable to email marketing, though. Great CTAs are hard to come buy on the web – but are needed! If you want to provide a path to engagement for your readers, you need to have great calls to action! From the Infographic:When using email to communicate with your readers, there are many ways to engage and inspire. Imagery, text, offers, charts, and links help differentiate your … Continue reading →

Turn LinkedIn into a CRM with Diigo

Posted on by Douglas Karr
193

With Yahoo! appearing to pull the plug on their most useful application, Delicious, I exported all my Delicious bookmarks and imported them into Diigo. Seriously Yahoo! Why not just sell Delicious? Anyways… after I installed Diigo, I installed the Diigo extension for Chrome. This is when I was amazed… I can highlight sections of pages, bookmark pages, privately bookmark them and, most importantly, leave notes on a page… all from a handy button in the Chrome address bar. Wow! I’ve had this idea for quite a while know, but finally … Continue reading →

Power Networking and One Degree Connected

Posted on by Douglas Karr
56

Although I really appreciate both networks, LinkedIn and Plaxo haven’t produced any type of meaningful connections for me. Like many other people, I use them to keep my address book up to date, but rarely use them to actually network. Typically, I’ll go to a networking event, bring back the business cards of the folks that I’ve met, and connect with them on LinkedIn. Plaxo used to be my favorite address book clean-up application, syncing all of my address books… even on my phone and keeping them clean of duplicates, … Continue reading →

Easy URLs to Your Site with .htaccess

Posted on by Douglas Karr
91

Friend and fellow Southside Smoosier Jason Bean has a great article on creating URL shortcuts on your site using GoDaddy. For example, if you wanted http://www.marketingtechblog.com/twitter to forward to http://www.twitter.com/douglaskarr. If you don’t host on GoDaddy but host on Apache, you can do this by adding some redirects to your .htaccess file. Here’s how: Redirect 301 /twitter http://www.twitter.com/douglaskarrRedirect 301 /linkedin http://www.linkedin.com/in/douglaskarrRedirect 301 /facebook http://www.facebook.com/home.php?#/profile.php?id=734666071Redirect 301 /youtube http://www.youtube.com/user/douglaskarrRedirect 301 /rss http://feedproxy.google.com/DouglasKarrRedirect 301 /subscribe http://marketingtechblog.list-manage.com/subscribe?u=3564d7b6145ced41a5a27dbd1&id=41191bff78Redirect 301 /mobile http://marketingtech.mofuse.mobi/ Tonight I added: Twitter: http://www.marketingtechblog.com/twitter LinkedIn: http://www.marketingtechblog.com/linkedin Facebook: http://www.marketingtechblog.com/facebook Feedburner: http://www.marketingtechblog.com/rss Subscribe: http://www.marketingtechblog.com/subscribe Mobile: … Continue reading →

Share your Slides with Slideshare, Facebook and LinkedIn

Posted on by Douglas Karr
26

One of the benefits of working with a company that specializes in blogging for SEO is that it gives us some inside connections to SEO experts who have accomplished quite a bit of testing and experimentation. Today I had a discussion with someone who recommended a couple social media sites that can actually assist with your Search Engine placement. Surprisingly, Facebook came up in the conversation but not in the typical sense. Facebook actually has pages – a way for businesses and organizations to be part of Facebook without faking … Continue reading →