You may have noticed our huge list of logo resources and this inforgraphic may make the list. I’ve never thought about categorized styles of logos, but this infographic from Sothink Logo Maker Pro does a really nice job of illustrating the different design styles of logos. Note: The English in the infographic is terrible… but the concept is great.
In the American branding structure, there are really only two types of brands: consumer-focused or product-focused. If you are going to do any work mucking around with your brand, or you are getting paid to muck around with someone else?s brand, you?d better know which type of brand you have. Continue reading