In an enterprise corporation engaged in social media, there’s a ton of activity. From support and sales conversations to marketing and promotions, conversations need to be properly routed, quickly responded to, and assured that they are handled properly. Almost every week we hear of another major corporation that accidentally publishes an embarrassing tweet because they lacked any command and control on routing and approving messaging. Enterprise social media platforms offer the opportunity to centralize, simplify and route the conversations efficiently and effectively. The Syncapse platform offers the ability for companies … Continue reading →