Infographic: Split Testing Ad Design Ideas

Split Testing Ads

Sometimes we’re in such a rush to get an advertisement together, we default to best practices and don’t think about different options to capture attention. This is an infographic from AdChop with some very unique ideas on developing different designs of advertisements for testing. To see the results that other advertisers have achieved using some of the techniques from this infographic, check out AdChop’s case studies – you’ll see ads that were actually run and how they performed. Infographic by AdChop – More Profitable Ad Campaigns

Connecting the Dots

Whether you’re selling a product, pushing a website, or marketing your services… all of us have three dots on our sketchpad… acquisition, execution, and retention. For a long time, each of these dots were handled independently. We even organized our departments unique to each of the dots: Sales Department – for acquisition. Production and Operations Department – for execution. Customer Service Department – for retention. Disconnected Employees The key performance indicators, budgets, bonuses and management of these dots were left to leaders who spent their entire life in their own … Continue reading