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« Hyperlink Phone Numbers for Mobile Browsing Failure: The Secret to Success »

Add Social Profiles to Gmail with Rapportive

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My inbox is a disaster. In all respect to my friends who teach inbox management, I don’t buy it… I know too many people, they all email me, and they all expect a response. Sometimes, as priorities determine my work, an innocent email from a friend or even a prospect may fall by the wayside. It’s not that I don’t think they’re important – it’s simply that I’m doing the best I can to keep up.

I’m busy unsubscribing from commercial emails all the time – and I’m constantly trying to remind myself where and when I met some of these folks. Sometimes prospects will renew a conversation that’s months old.

Today, thanks to the New Digg (I really do like it – follow me!), I found Rapportive. Rapportive allows you to put additional notes and information in the sidebar of Gmail or Google Apps, and already supplies a wealth of social information on the sender of the email. Here’s a recent email received from Flowtown founder, Ethan Bloch:

For Google Apps, you do have to enable single sign-on:

  1. From Google Apps, click “Manage this domain”.
  2. In the blue bar, click on “Advanced tools”.
  3. Under “Authentication”, click “Federated Login using OpenID”.
  4. Make sure the checkbox labelled “Allow users to sign in to third party websites using OpenID” is checked.
  5. Click “Save changes”.

I have a similar tool in my email client, Postbox, but it doesn’t pick up nearly as much information (like the actual Twitter stream!) as Rapportive.

Posted on August 26, 2010 by Douglas Karr, categorized Search Marketing and tagged mobile email stats, non-profit.

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About Douglas Karr

Douglas Karr is the founder of The Marketing Technology Blog. Doug is President and CEO of DK New Media, an online marketing company specializing in inbound marketing leveraging social media, blogging, search engine optimization, pay per click and public relations. Their clients include Angie's List, Mindjet, Webtrends, ChaCha and many more. Douglas is also the author of Corporate Blogging for Dummies. If you're interested in having Douglas speak, please propose an event!
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@douglaskarr
Note: Comments are welcome from real people, not companies. Most comments with links will be deleted.
  • Chuck Gose

    I made it all the way to step 3 but didn’t have that option in m Google Apps. Must not be one of the cool kids. ;-)

  • Douglas Karr

    When you added Rapportive to your browser and open your Google Apps email, it will actually show you the setting URL. I wish I had written it down… but it’s there, Chuck! It’s a great tool. I really like it.

  • Martin Kleppmann

    Hey, thanks for trying Rapportive! The confusing “single sign-on” instructions are actually only needed if you’re on a Google Apps Premier account (i.e. you’re paying for Google Apps). In all other cases, Rapportive should just work. :)

  • Jeremy Williams

    There are also Rapportive plugins for Chrome and Firefox. I’ve been using the plugin for my Gmail account for a few months now and i love it. One of my favorite features is that Rapportive also searches what social networks the eamil address is associated with AND gives you a preview of the users last few tweets – very helpful when deciding whether to follow back a new follower.

  • Michael Reynolds

    Inbox Zero is possible, Doug… I promise :)

  • Anonymous

    Hey Douglas, thanks for taking the time to write-up this review — we’re super happy that you like Rapportive!

    In case you haven’t found it, a great way to engage with the product and its direction is over at http://rapportive.com/feedback :)

    Rahul, CEO of Rapportive

    • http://www.marketingtechblog.com Douglas Karr

      Absolutely, Rapportive! Love the continuous improvement to your tool.

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