Add Social Profiles to Gmail with Rapportive

My inbox is a disaster. In all respect to my friends who teach inbox management, I don’t buy it… I know too many people, they all email me, and they all expect a response. Sometimes, as priorities determine my work, an innocent email from a friend or even a prospect may fall by the wayside. It’s not that I don’t think they’re important – it’s simply that I’m doing the best I can to keep up.

I’m busy unsubscribing from commercial emails all the time – and I’m constantly trying to remind myself where and when I met some of these folks. Sometimes prospects will renew a conversation that’s months old.

Today, thanks to the New Digg (I really do like it – follow me!), I found Rapportive. Rapportive allows you to put additional notes and information in the sidebar of Gmail or Google Apps, and already supplies a wealth of social information on the sender of the email. Here’s a recent email received from Flowtown founder, Ethan Bloch:

For Google Apps, you do have to enable single sign-on:

  1. From Google Apps, click “Manage this domain”.
  2. In the blue bar, click on “Advanced tools”.
  3. Under “Authentication”, click “Federated Login using OpenID”.
  4. Make sure the checkbox labelled “Allow users to sign in to third party websites using OpenID” is checked.
  5. Click “Save changes”.

I have a similar tool in my email client, Postbox, but it doesn’t pick up nearly as much information (like the actual Twitter stream!) as Rapportive.