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The Most Popular Mobile Apps for Taking, Editing, and Touching Up Photos in 2024

The capabilities of modern photo editing applications are nothing short of incredible. They have transformed the way we capture and enhance our images. Advanced algorithms and artificial intelligence (AI) have revolutionized photo editing, enabling amateur and professional photographers to achieve results that were once the exclusive domain of highly skilled artists and editors.

These applications offer tools and features that cater to every imaginable editing need, from automatically removing unwanted objects to transforming mundane shots into artistic masterpieces. The integration of AI further simplifies complex editing tasks, such as lighting adjustments, skin retouching, and even composing elements within a scene, making professional-grade photography more accessible than ever.

Let’s start with the native mobile applications.

Android Camera App

The default camera app on Android devices varies by manufacturer but generally includes features like different shooting modes, filters, HDR, and manual controls for exposure, ISO, and focus. It lets users capture photos and videos directly and usually provides basic editing features.

iOS Camera App

The default camera app on iOS devices varies by model and offers a range of shooting modes such as photo, video, portrait, and panorama. It includes features like live photos, HDR, and night mode. While primarily focusing on capturing photos and videos, it offers basic editing features like cropping, filters, and adjustments for exposure and color.

Here are the most popular mobile applications for capturing and editing photos:

  • Adobe Lightroom (Android, iOS): Part of Adobe’s cloud-based workflow, this app offers a comprehensive set of editing tools for professional and hobbyist photographers. It syncs across all devices and provides interactive tutorials for improving photo editing skills. The app is free, with an option for a premium subscription offering additional features and cloud storage.
  • Adobe Photoshop Camera (Android, iOS): This app utilizes AI to apply special effects and photo corrections before or after taking photos with your phone’s camera. It features filters, or “lenses,” that offer a range of special effects and adjustments. The app is free and designed for fun-loving photographers rather than professionals.
  • Afterlight (Android, iOS): Designed for in-depth photo editing, offering tools for color, exposure, composition, and structure. It includes various stickers and text options and allows detailed adjustments. A membership is required to unlock additional tools and filters.
  • Facetune (Android, iOS): This app retouches portraits and selfies with advanced tools for skin smoothing, facial adjustments, and makeup effects. The free version offers basic features, while the premium version unlocks full capabilities.
  • Google Photos (Android, iOS): This app offers cloud storage, photo organization, and minimal editing tools. It’s essential for backing up photos and provides easy sharing options. While the editing tools are basic, the app’s main strength is photo management and backup.
  • Instagram (Android, iOS): While primarily a social media platform, Instagram offers simple photo editing tools and filters. It is ideal for quick edits and sharing photos and videos on the platform or other social networks.
  • PicsArt (Android, iOS): This app provides a wide range of editing tools, creative controls, and a platform for collaborative editing and sharing. It includes features like stickers, collages, and artistic text. The app is free, but a premium subscription is available to remove ads and unlock additional features.
  • Pixlr (Android, iOS): This app is suitable for casual photographers. It offers an easy-to-use interface and a variety of editing tools, effects, and overlays. The premium version offers additional content and an ad-free experience.
  • Pixtica (Android): This is an all-in-one photography app exclusive to Android. It offers extensive camera controls, creative modes, and editing features. The free version includes basic functionalities, while the paid version provides additional features and higher resolutions.
  • Prisma (Android, iOS): Known for transforming photos into artworks using filters inspired by famous artists. The app uses AI for its unique effects, with some features available for free and others unlocked through a subscription.
  • Snapseed (Android, iOS): This free app is geared towards serious photographers and offers a comprehensive suite of professional-grade editing tools. It includes features like selective edit brushes and a wide range of filters and effects.
  • TouchRetouch (Android, iOS): Specializes in removing unwanted elements from photos with simple touch gestures. It is designed for quick edits to clean up images and is available for a one-time purchase.
  • VSCO (Android, iOS): This app caters to photography enthusiasts by offering a collection of film-emulation filters and advanced editing tools. The free version provides basic tools and filters, while a subscription unlocks additional features and content.

The evolution of photo editing applications has dramatically democratized photography, allowing individuals to express their creativity and vision with unprecedented ease and precision. Each app offers unique features and caters to different needs, from quick social media-ready edits to professional-grade photo manipulation.

Whether you’re a seasoned photographer looking to refine your craft or a casual user aiming to enhance your social media photos, the modern array of photo editing tools is equipped to meet and exceed your expectations. Embrace the power of these applications and unleash the full potential of your photographic endeavors.

Douglas Karr

Douglas Karr is CMO of OpenINSIGHTS and the founder of the Martech Zone. Douglas has helped dozens of successful MarTech startups, has assisted in the due diligence of over $5 bil in Martech acquisitions and investments, and continues to assist companies in implementing and automating their sales and marketing strategies. Douglas is an internationally recognized digital transformation and MarTech expert and speaker. Douglas is also a published author of a Dummie's guide and a business leadership book.

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