Technology and Marketing Advice from New Media Marketing Experts
There’s really not a guide, per say, for Social Media. A lot of folks would like to tell you what to do on social media or share their winning strategy… but I’ve seen it work differently for virtually every company we’ve worked with. Today, Erik Deckers shared this tweet with me from Alexander Klotz: Resources are a challenge for everyone… including my small business. Our goal is to put put an email a week, two blog posts a day, and … Continue reading
Many companies are blacking out their sites in an effort to fight the Protect IP (PIPA)/SOPA Act that’s under review here in the United States. Rather than climbing onboard the wagon and shutting down my site, I thought it would be more constructive to share my reaction with you. We have over 2,500 blog posts that promote technology that assists agencies and marketers throughout the world. We’ve never charged for any of our content, nor would we. When we are … Continue reading
There’s a lot of buzz, discussion and debate surrounding the state of SEO entering this year. Many industry colleagues are beginning to choose sides too, with figure heads like Rand Fishkin of SEOmoz musing over the idea that traditional SEO agencies may go the way of the dodo bird in favor of inbound marketing agencies. More and more analytical evidence is emerging showing that traditional technical SEO tactics aren’t driving the kind of leads and conversions businesses so cherish either. … Continue reading
The first conference I went to was a regional industrial technology show. I was an industrial electrician at a Newspaper and my boss wouldn’t pay for it. So I paid my own way in. We had a conveyor system with electronic magnetic proximity switches that had to have such a close margin to the equipment that they would get tore up year round. We went through hundreds of them and each was hundreds of dollars. At the show, I found … Continue reading
Have you heard the buzz about Small Biz Success Summit 2012 – the web’s largest online social media marketing conference just for small businesses? Before I tell you how this online conference will help your small business gain more exposure and increase your sales, let me share a story with you. Proof Social Media Works: Two years ago I started a blog for marketers and small business owners called Social Media Examiner. His mission was to create outstanding content and … Continue reading
One of the problems we have with elections right now is that they’re too long. Trying to expect a candidate to make it over a year without making his/herself looking like a nutcase is nearly impossible. It’s just as hard for the President… everyone wondering who’s running this place since he’s on the road all the time trying to get elected. And every second of every step of every speech is being ridiculously analyzed to death until our media can … Continue reading
When we got the opportunity to hold a Corporate Blogging Workshop at this year’s BlogWorld Expo, we were extremely excited. As I walked to the room yesterday, it was quite a hike off the beaten path in the LA Convention Center so I was concerned that, on Saturday at lunch time, we’d get only a few people showing up. Wow was I wrong! We had an incredible session with a full crowd. We put together the following overview on corporate … Continue reading
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