We are happy to announce that we will be having Jonathan London of Improved Performance Group (IPG) on the Marketing Tech Blog radio show on Friday, August 17, at 3 p.m. EST. On the show, we will be talking about the release of his new book, “Using Technology to Sell: Tactics to Ratchet Up Results.” We will also be talking about the most effective way for sales to use digital media and other technologies, how marketing and sales can work best in today’s digital world, and how marketing is replacing sales.
Jonathan founded Improved Performance Group (IPG) in 1994 to teach others the secrets of his sales success. Previously, he was the top sales and management performer for all companies that he had worked for, including Olivetti, NBI, ROLM and PictureTel. Now the IPG team provides customized sales and leadership training to companies around the world. IPG has trained more than 16,000 people in 23 countries through online, video, or classroom instruction. IPG also provides one-on-one coaching and ongoing email, telephone, videoconferencing or in-person support.
IPG is known as technology sales experts. They have worked with a wide range of technology companies, including companies that use technology to sell their digital solutions. Jonathan has been personally been responsible for training and coaching at well-known companies such as Microsoft, HP, Tandberg, WebEx, Cisco Systems, Dell, Lucent, Rackspace and many others.