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Technology and Marketing Advice from New Media Marketing Experts

Technology and Marketing Advice from New Media Marketing Experts

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Marketing Technology Blog Archives

Don’t Reinvent the Wheel… er… CMS

This week I received an email from a partner company that has a new retail client. The client hired an ASP.NET development firm. The firm talked them into development of a custom content management system for them. The bill came to $20,000! Once live, the client saw that they weren’t getting any search engine ranking so they returned to the firm. The firm quoted them even more. Ecommerce? Another quote. This is unconscionable. It’s not that they were overcharged for … Continue reading →

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