The Marketing Technology Blog

I was using the Internet Archive Wayback Machine tonight to try to pinpoint when I officially began blogging. I was a late bloomer compared to those bloggers who started blogging when it was still called journaling.

My earliest blogging occurred on Ryze with a Newspaper Database Marketing group (I’m not sure if Ryze has had an upgrade since 2005!). I then moved on to Blogger and began writing Doug’s Rant.

The first blog post on my hosted WordPress blog was about Mountain Dew advertising itself as a breakfast pick me up. That advertisement should motivate anyone to start a blog!

As I look back at folks who have been blogging for well over a decade, it’s amazing that I’ve acquired the stats I have on this site in its short lifespan:

1. The Marketing Technology blog was consistently in the top 5,000 blogs on Technorati.
2. The Marketing Technology blog was in the Power 150 for Marketing Blogs on the web.
3. The Marketing Technology blog continues to be in the top 100,000 web sites per Alexa.
4. Over 400,000 people have visited my blog.
5. Over 40% of my new visitors get here from Google.

This blog is fairly broad in its topics so I was looking forward to starting at Compendium to launch a very targeted blog. Today was my first post on the Compendium platform with my new blog, Social Media Domination. The post instantly jumped to the 5th result on Google for Social Media Domination. Compendium works!

Social Media Domination will concentrate on how to leverage your corporate blogging to lead an overall strategy in social media. Many companies pick a single strategy and run with it. While that works, it’s much better to leverage that blog across multiple mediums. I’ll be educating folks on how to automate, integrate, and get the most out of their blog with the least amount of effort.

The topics on Social Media Domination won’t be customized to Compendium’s platform, so I’d encourage you to subscribe to that feed as well as that one.