Comments on: Recognizing Opportunity http://www.marketingtechblog.com/2008/05/06/social-media-business-growth/ new media strategies and other marketing gems Fri, 05 Dec 2008 00:43:48 +0000 http://wordpress.org/?v=2.6.5 By: Anthony Juliano http://www.marketingtechblog.com/2008/05/06/social-media-business-growth/#comment-117846 Anthony Juliano Sat, 10 May 2008 13:35:46 +0000 http://www.douglaskarr.com/?p=2221#comment-117846 Doug: If you want a great white paper on social media to pass along to your clients, check out this from smashLAB in Vancouver: http://smashlab.com/files/primer_in_social_media.pdf Doug:

If you want a great white paper on social media to pass along to your clients, check out this from smashLAB in Vancouver:

http://smashlab.com/files/primer_in_social_media.pdf ]]> By: Douglas Karr http://www.marketingtechblog.com/2008/05/06/social-media-business-growth/#comment-116299 Douglas Karr Wed, 07 May 2008 00:01:33 +0000 http://www.douglaskarr.com/?p=2221#comment-116299 Michael, Perfect example. Sometimes folks ask me 'when are we going to be done' with our product development. I tell them not as long as we're in business! Innovation requires leadership that recognizes that companies must continue to invest in innovation, or they will perish. It may take 100 years or more... but they'll still perish. Great article! Doug Michael,

Perfect example. Sometimes folks ask me ‘when are we going to be done’ with our product development. I tell them not as long as we’re in business! Innovation requires leadership that recognizes that companies must continue to invest in innovation, or they will perish. It may take 100 years or more… but they’ll still perish.

Great article!
Doug

]]> By: Douglas Karr http://www.marketingtechblog.com/2008/05/06/social-media-business-growth/#comment-116297 Douglas Karr Tue, 06 May 2008 23:58:27 +0000 http://www.douglaskarr.com/?p=2221#comment-116297 Hi Jayce! Yes, the Boston Globe was, in fact, one of my clients in the late 90's and did a fine job at implementing database marketing techniques. They even utilized some retention analysis tools that I (and others) developed. Other newspapers, like the Toronto Globe and Mail, Houston Chronicle, San Francisco Chronicle, Chicago Suburban Newspapers, and the Detroit Press invested quite a bit into new technologies. I enjoyed working with each of them immensely! Hi Jayce! Yes, the Boston Globe was, in fact, one of my clients in the late 90’s and did a fine job at implementing database marketing techniques. They even utilized some retention analysis tools that I (and others) developed.

Other newspapers, like the Toronto Globe and Mail, Houston Chronicle, San Francisco Chronicle, Chicago Suburban Newspapers, and the Detroit Press invested quite a bit into new technologies. I enjoyed working with each of them immensely!

]]> By: Douglas Karr http://www.marketingtechblog.com/2008/05/06/social-media-business-growth/#comment-116294 Douglas Karr Tue, 06 May 2008 23:54:44 +0000 http://www.douglaskarr.com/?p=2221#comment-116294 The presentation does go on to differentiate the different mediums and technologies utilized and how to leverage each - from social networking to blogging to twitter, etc. I go on to speak to some of the measurable (and immeasurable) impact of each of the technologies. Too much to put into a single post, for sure! This was about an hour long conversation. :) What I want to emphasize to my readers is that they have to start today... not have a 'wait and see' attitude. If you don't, you could very well put the future of your organization at risk. Thanks Michael! You always provide insightful comments that add color to the topic. I really enjoy you and encourage everyone to visit your blog! The presentation does go on to differentiate the different mediums and technologies utilized and how to leverage each - from social networking to blogging to twitter, etc. I go on to speak to some of the measurable (and immeasurable) impact of each of the technologies.

Too much to put into a single post, for sure! This was about an hour long conversation. :)

What I want to emphasize to my readers is that they have to start today… not have a ‘wait and see’ attitude. If you don’t, you could very well put the future of your organization at risk.

Thanks Michael! You always provide insightful comments that add color to the topic. I really enjoy you and encourage everyone to visit your blog!

]]> By: Mike Schinkel http://www.marketingtechblog.com/2008/05/06/social-media-business-growth/#comment-116187 Mike Schinkel Tue, 06 May 2008 20:37:37 +0000 http://www.douglaskarr.com/?p=2221#comment-116187 Why don't these existing businesses change? Because there's HUGE inertia is continuing on the same path. Christensen details it extremely well in <a href="http://www.businessweek.com/chapter/christensen.htm" rel="nofollow">The Innovator's Dilemma</a>. Why don’t these existing businesses change? Because there’s HUGE inertia is continuing on the same path. Christensen details it extremely well in The Innovator’s Dilemma. ]]>