The Impact of Social Media on Marketing and Public Relations
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An outstanding interview with Thelton McMillian by Jennifer Jones at Marketing Voices. IMHO, the typical agency and public relations firm is behind the curve on utilization of social media for word of mouth marketing. I believe every agency and PR firm should be on a quest right now to include social media into their strategies and an social media and/or search engine optimization expert to their ranks.

Douglas Karr

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