Oct
16th
links for 2007-10-16
Posted in Daily Reads by del.icio.us at 10:23 am
Happy New Year! Marketing Technology finds and reports on the latest technology that will enable your business to effectively market to your audience, for acquisition or retention strategies. Subscribe now the Marketing Technology Blog RSS feed or to the Marketing Technology Email to have new content sent directly to your inbox. You'll also find my other business blog helpful, Social Media Domination.
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Today, open and conversion rates are often much smaller, but e-mail campaigns still win every time over other channels. And that’s fantastic news for marketers who can consider e-mail a safe choice.
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This puts a totally different spin on ‘hands-on’ advertising. Pretty cool idea! Especially with clubs where you’re left with little more than a blue smudge that’s difficult to wash off the next day.
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Daniel J. Solove wrote a new book titled The Future of Reputation: Gossip, Rumor, and Privacy On the Internet. It’s “a book about how the free flow of information on the Internet can make us less free
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OpenStreetMap (OSM) map data has come through user-contributed GPS traces, but OSM has recently undertaken the bulk import of government-collected data covering the entire United States.
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