Jul
27th
links for 2007-07-27
Posted in Daily Reads by del.icio.us at 1:19 pm
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A recent Direct Marketing Association study describes the growing popularity of super-simple subscription processes — sometimes just asking for an email address.
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Over the last 2 weeks I’ve had problems on three sites with the exact same problem.
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now it doesn’t bounce you to WordPress.com to view your stats. I think it’s pretty slick.
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Last month the blogosphere (at least in marketing circles) buzzed a bit by the news that sandwich chain Which Wich was going to embrace one of its biggest evangelists in its local and then later national marketing.
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Let me give you a really good reason for your company to start vigorously blogging. You’ve clearly been waiting for this, because you haven’t really done it yet.
I just left a note over at Church of the Customer on a related point — that companies need to adopt a ‘blogging culture’ before they can adopt a ‘vlogging culture’. Brands communicating with customers via video on their own (or other) sites, on a systematic basis, without overly glossy production value… like living in the future, isn’t it?
Thanks again –
Once companies realize that transparency is more important than perfection, they’ll recognize the power of blogging to create relationships with their customers and prospects. And that, of course, will lead to profitability!
agree with you majority of today’s businesses are yet to understand the power of blogging, engaging with customers and understand what it can do for them.
clogging yes the future looks promising