Jul
12th
links for 2007-07-12
Posted in Daily Reads by del.icio.us at 1:21 pm
Happy New Year! Marketing Technology finds and reports on the latest technology that will enable your business to effectively market to your audience, for acquisition or retention strategies. Subscribe now the Marketing Technology Blog RSS feed or to the Marketing Technology Email to have new content sent directly to your inbox. You'll also find my other business blog helpful, Social Media Domination.
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Engagement tends to be a much broader endeavor than marketers have had to face in the past. It reflects the need to orchestrate various media channels to capture the most precious of all commodities these days: People’s time!
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“We have no patent on anything we do and anything we do can be copied by anyone else. But you can’t copy the heart and the soul and the conscience of the company.” -Howard Schultz, Chairman of Starbucks
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If you have a spare £400 in your development budget do you A) Reward your star programmer with a £400 bonus or B) Buy him a 24 Inch 1920×1200 LCD screen?
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