http://marketingtechblog.com/2007/05/29/is-responsible-marketing-rewarded/ new media strategies and other marketing gems Thu, 08 Jan 2009 02:25:10 +0000 http://wordpress.org/?v=2.7 hourly 1 http://marketingtechblog.com/2007/05/29/is-responsible-marketing-rewarded/comment-page-1/#comment-93219 Friday Night Fun: The Indianapolis Tweetup | The Marketing Technology Blog Sat, 15 Mar 2008 03:51:25 +0000 http://marketingtechblog.com/2007/05/29/is-responsible-marketing-rewarded/#comment-93219 [...] Business Book Club and will run into tomorrow when we meet with Bill McKibben, author of Deep Economy. Matt is a technophobe and works with Apparatus, a regional Microsoft Gold Partner who also works [...] [...] Business Book Club and will run into tomorrow when we meet with Bill McKibben, author of Deep Economy. Matt is a technophobe and works with Apparatus, a regional Microsoft Gold Partner who also works [...] ]]> http://marketingtechblog.com/2007/05/29/is-responsible-marketing-rewarded/comment-page-1/#comment-46547 Douglas Karr Thu, 31 May 2007 02:03:35 +0000 http://marketingtechblog.com/2007/05/29/is-responsible-marketing-rewarded/#comment-46547 Well said Jules. I think our mandate should be to serve. I'm just still trying to figure out who to serve and what to serve them. Well said Jules. I think our mandate should be to serve. I’m just still trying to figure out who to serve and what to serve them. ]]> http://marketingtechblog.com/2007/05/29/is-responsible-marketing-rewarded/comment-page-1/#comment-46457 Julie Hunter Wed, 30 May 2007 13:13:21 +0000 http://marketingtechblog.com/2007/05/29/is-responsible-marketing-rewarded/#comment-46457 My thought has always been that you aren't really selling, you are providing a service to someone that needs it. No matter how big or small, you will always be more successful in the long run (not always the short run) if you keep in mind to not "sell", but "serve". Unless, of course, your name is RonCo and you've got some garlic press/onion chopper/butwaitthere'smore kind of idea, then you'll be successful with people like me that love gadgets and can't sleep therefore are lulled into purchasing things they don't need. To serve, that is really our mandate on this Earth, isn't it? My thought has always been that you aren’t really selling, you are providing a service to someone that needs it. No matter how big or small, you will always be more successful in the long run (not always the short run) if you keep in mind to not “sell”, but “serve”. Unless, of course, your name is RonCo and you’ve got some garlic press/onion chopper/butwaitthere’smore kind of idea, then you’ll be successful with people like me that love gadgets and can’t sleep therefore are lulled into purchasing things they don’t need. To serve, that is really our mandate on this Earth, isn’t it? ]]>