May
11th
links for 2007-05-11
Posted in Daily Reads by del.icio.us at 1:24 pm
Happy New Year! Marketing Technology finds and reports on the latest technology that will enable your business to effectively market to your audience, for acquisition or retention strategies. Subscribe now the Marketing Technology Blog RSS feed or to the Marketing Technology Email to have new content sent directly to your inbox. You'll also find my other business blog helpful, Social Media Domination.
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At PDC in 2005, we announced the Internet Explorer Developer Toolbar and made the first build available shortly after. Since then, we’ve released two additional betas; thanks to your testing and feedback, we’ve improved the quality and added new…
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Yesterday I was pitching a totally innovative never-been-done-before six-figure customer support, training, and marketing initiative for a multi-ten-figure product line with extremely high gross margin to the board of an industry-leading company when…
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The dust has hardly settled after Microsoft’s unveiling of its Silverlight beta, or Sun Microsystems is making a plunge into the rich internet application market.
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The first day I came home with a digital audio recorder hanging around my neck, along with a sign that said “Warning: This conversation may be recorded,” my wife shook her head in a way that conveyed deep embarrassment….
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I can see my search engine rankings climbing already. Just add the words “how to” to your headline and the spiders come a crawlin…add “social nets” and the V.C.’s can’t be far behind.
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Swiftpage, an email marketing company, has created a new sales automation technology that uses email marketing campaigns to determine which customer is more interested than another.
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Click through rates continue to plummet, falling below 2 per thousand, according to European ad network ADTECH AG. That’s down from .22 percent in December, according to MediaPost.
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The World of Mouth Marketing Association (WOMMA) just published some interesting stats on social networks. I’m linked into all kinds of networks these days, including Jaiku where people in my network can get the latest updates on my online presence…

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